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Designer Spotlight: Everlane Making Retail Markup Transparent

http://ift.tt/1sHX1gh



Everlane, a web-based clothing company founded by former investor Michael Preysman, is on a mission to arm consumers with enough information to be responsible shoppers. What Everlane calls ‘radical transparency’ is setting precedent for the retail industry. The brands direct-to-consumer approach allows its line of women and men luxury apparel and [...]



from Forbes Real Time http://onforb.es/11yRGMa

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