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The New Stuff

Is There a System Three...Dynamic User Data?

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When Kahneman and Tversky were developing their Prospect Theory (1979), digital data, the internet and consumer interactivity were generally “pie-in-the-sky” concepts, dreamed about by many but, applied by a precious few. Even when Kahneman introduced his concept of “System 1 and System 2 Thinking” (2011) automation and dynamic user data [...]



from Forbes Real Time http://onforb.es/1vesphD

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